Aug 05, 2013 Ferrum Professional Styler on Allure.com "Ferrum Iron. This looks like a sleek black flatiron but upon closer inspection I found that one of the heated plates had been replaced by a silicone pad covered in a specialty fabric. Apparently the absorbent fabric pad actually allows heat to pass through the hair so you can style it without scorching it. It functions just like a customary flatiron (and heats up to 450 degrees), but the heated tourmaline plate goes on the hair facing out and the fabric pad on the underside. With less direct heat (meaning less damage!), the hair cuticle isn't sealed as tight and you actually get a little extra volume. The result was super-silky hair that had a little bounce and life to it. I was so impressed I've even thought about retiring my traditional dual-heat plate sizzler—seriously!" - Allure
